Posts filed under 'Online Copywriting'
Are you stuck in overdrive, with too many things on your “take action” list and not enough time or energy to get it all done?
One key is to stop thinking you need to learn more, and start putting what you already know into action.
Implementation is a critical part of growing your business. But with summer coming on, it’s also important that you create space for yourself so you can relax and spend some time reconnecting with your family, your friends and your creativity. A terrific way to “work smarter, not harder” so you can implement AND relax is to take full advantage of the idea of re-purposing.
Repurposing is the simplest way to leverage your time and expertise into increased exposure and cash flow. Read on to learn 5 ways to get “more mileage” out of your next article.
To continue reading 5 Reasons Why Writing an Article Is Better Than a Poke in the Eye with a Sharp Stick click here…
Continue Reading June 9th, 2010
In my experience, coming up with the content for your next ebooks, info products, workshops, seminars and events is the easy part. What can be so hard is finding just the right name for your offering.
So a big “Thank You” is in order to everyone who chimed in when I asked you to help me sort out the best name for my upcoming free teleseminar about how to engage in the dreaded “selling conversation” in a way that’s totally comfortable and in alignment with your values. (Check it out here.)
There were 2 clear winners and I would love to have your tie-breaking vote again. And in appreciation, I want to give you a couple of tips about naming your products, programs and services, so keep reading.
To continue reading “A Rose (or tele-training) By Any Other Name…” click here…
Continue Reading May 9th, 2009
The benefit of a well-defined goal is to clearly and easily move from your present state to a desired state. To do that, there are 6 main steps to follow.
1) What do you want (instead)? Describe your outcome or desired state in positive terms. A well-defined goal meets these 4 criteria:
• Stated in positive – what you do want, rather than what you don’t want
• Specific and measurable – where, when and with whom
• Moves you forward
• Within your control - what parts are within your power, not someone else’s
2) How will you know you’ve achieved it? Think through your goal using all five senses. Put yourself in the picture of having already accomplished it:
• What is the evidence you’ve reached your goal?
• What, specifically, is happening?
• What images, pictures, feelings, sounds, smells and tastes do you associate with your goal?
Helen Graves, Grand Poohbah of Crackerjack Marketing & Website Strategy, is an expert at showing creative solo-business owners how to get more clients with less stress. Intent on showing independent entrepreneurs how to grow their business the easy way, Helen is known for mixing marketing with fun.
To find out more or to sign up for her complimentary mini audio seminar, “Simplify Your Marketing In 6 Easy Steps,” visit Helen at www.HelenGraves.com.
Click here to continue reading “”The 6 Steps To Creating Compelling Goals…
Continue Reading October 27th, 2008
Because the Web is a visual environment, most everybody is quite clear they want an eye-catching site.
But the point of your website is to get visitors to take action.
What people often fail to understand is that it’s vital to have a marriage between your design and your content. Beautiful design and fancy graphics alone can’t do the actual “selling.”
Continue reading “Don’t Underestimate the Importance Of Your Website Copy”…
Continue Reading July 9th, 2008
